Social sites like Twitter, Facebook, and StumbleUpon have become hot and are getting hotter all the time. Both online and offline businesses are jumping into social marketing – and for a good reason. It works! Many small online businesses are flocking to social media. In fact, one report states that utilization of social media by small businesses has doubled since 2009. According to HubSpot, followers of brands on Facebook are 51% more likely to purchase and followers of brands on Twitter are 67% more likely to make a purchase.
I run online marketing campaigns for many of my clients, many focusing on Facebook, Twitter and LinkedIN. With this in mind I wanted to jot down a few quick tips you can use to help increase the traffic to your website using these social media websites.
Michael Boguslavskiy is a full-stack developer & online presence consultant based out of New York City. He’s been offering freelance marketing & development services for over a decade. He currently manages Rapid Purple – and online webmaster resources center; and Media Explode – a full service marketing agency.