Customer reviews are absolutely crucial when it comes to developing an online presence for your business – alas it’s an area that many business owners shy away from for a variety of reasons. Some simply do not believe in the importance of online reviews; others don’t know how to properly respond to their reviews or where to even look for them. That fueled me to create the following, rather basic, video – discussing 3 key points that I believe are crucial for all business owners to understand when it comes to managing the online reviews for their business.
- Understand the importance of an online review and the weight they carry.
- Take the good with the bad.
- Focus on generating reviews.