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Tag Archives: seo

March, 2013

  • 11 March

    4 Great Tips for Creating Free Backlinks

    One of the best ways to earn some Google reputation for your website or blog is by having a good number of inbound links to your blog. As I discussed in a previous article, backlinks are vital in raising the profile of your website as up to 75% of Google’s ranking factors are attributed to off page aspects. Google counts ...

  • 2 March

    Google Explains ‘How Search Works’

    Google How Search Works

    Yesterday Jake Hubert, Product Manager at Google, announced the release of a brand new Google website aimed to explain exactly how Google search works – from the crawling, to indexing, to the algorithms, to the display of results. On the new site, How Search Works, you’ll find: An interactive, graphical explanation of Google Search A view into major search algorithms and ...

February, 2013

  • 20 February

    Google Explains Search Queries in Webmaster Tools

    Google Webmaster Tools Search Queries

    Google Webmaster Tools has long been a great resource to analyze the search engine traffic that Google sends over to your website; and I make it a key point to setup each of my basic SEO client’s websites with Google Webmaster Tools. However Google Webmaster Tools can get quiet confusing with all of the information that it provides, and because ...

  • 6 February

    A Quick Guide to SEO Copywriting

    What’s the secret to strong positions in Google, Inktomi and other spider-based search engines? Well-written, keyphrase-rich text. Successful search engine copywriting weaves keyphrases (words your prospects use in a search to find your products and services) into your Web page copy. For those used to “conventional” online copywriting, SEO copywriting goes an extra step, meshing customer searching behavior with persuasive, informative ...

January, 2013

  • 25 January

    Google Updates Layout for Google Images

    New Google Images Layout

    Remember how the old Google Images would work? You would click on a picture, a new page would load with the picture in it, and barely any information – along with a link to view the original image. Google has decided to streamline this whole process a little bit – changing their Google Images layout to now display the a ...

  • 10 January

    Microsoft SEO Toolkit Released

    If you’re looking for a way to help increase website traffic, and in turn increase revenue, then try this Microsoft SEO Toolkit. This kit will provide SEO recommendations, and allow you to control the issues hampering your website. The IIS Search Engine Optimization (SEO) Toolkit helps Web developers, hosting providers, and Web server administrators to improve their Web site’s relevance in search results by ...

December, 2012

  • 25 December

    Setting Goals is Key to SEO Success

    No, this isn’t suddenly turning into a self-help blog, but while this post does apply fairly well to life in general, setting goals also applies very well to marketing and optimizing your website. See, when you have a set goal, accomplishing that goal makes you stream towards your next, bigger, better goal. I’ll give you a personal example. If you’ve noticed, ...

  • 23 December

    Searchmetrics Essentials Free for 1 Project

    Searchmetrics Essentials Free for 1 Project

     Searchmetrics is an international leading supplier of Search Analytics Software for companies and online agencies. Their product, Searchmetrics Essentials, enables cost-effective, quick and easy SEO analyses of your websites. Individual domains can be analyzed and multiple pages can be compared within a matter of seconds. Searchmetrics Essentials delivers important key performance indicators such as the visibility of a page in ...

  • 17 December

    Google SafeSearch Updates & How To Restore Your Image Traffic

    At the end of November, Google changed their SafeSearch handling from three levels (SafeSearch could be "Off", "Moderate" or "On") to just "On" or "Off." From what I have been hearing since then

November, 2012

October, 2012

  • 29 October

    LunarPages Partners with Conversion Pipeline

    LunarPages has recently announced a partnership with online marketing agency Conversion Pipeline in an effort to provide their web hosting customers with Search Engine Optimization and Pay-per-Click services. This new partnership with Conversion Pipeline affords clients the opportunity to promote their brand and advertise their website with first-class Internet marketing expertise. Lunarpages Marketing Manager Alfonso Fernandez explains, “There are numerous ...

  • 17 October

    Growing Your Business Online with Yola Gold

    If you own a small business, simply having a website is usually not enough to really grow your business online. Your website needs to be found online by potential new customers. Thankfully there is now an easy and affordable way to get found online using Yola’s newest hosting package, Yola Gold. As you may already know from the countless posts ...

  • 11 October

    Google Updates Link Schemes Guidelines, Hates on Footer Links

    Google has updated their Link Schemes Guidelines – which to be honest – I think has made things that much worse. If you really read through the new guidelines – you’ll find that linking, in general, is really hard to do now. I guess the big problem here is that with terms as vague as “various sites” – you can interpret ...

  • 3 October

    Examine the Quality of Your Backlinks with LinkDiagnosis.com

    Simply obtaining backlinks isn’t the only thing to worry about when improving the SEO status of your website. Quality is just as important as quantity, which is why it’s important to look at the status of your backlinks. With LinkDiagnosis, you can look at the Google PageRank along with various other ranks of your site’s backlinks. Granted – they are ...

  • 3 October

    Google Webmaster Guidelines Have Been Updated

    The official Google Webmaster Guidelines have long needed an overhaul in various areas. For starters the introduction of rich-snippets has brought with it a handful of new questions – which some clear documentation and guidelines would help. Luckily yesterday Google announced their new, updated guidelines – with a set of quality and technical guidelines for rich snippets, along with specific ...

  • 3 October

    Webmaster Tools Adds Critical Notification Emails

    As of October 1st Google’s Webmaster Tools will send out an email notifying you of any critical changes/issues that may impact your search listings, and your websites overall health – oh, as long as Google knows how to fix that said issue. So, malware will be picked up, and a notification issued – but what else exactly will cause an ...

September, 2012

  • 29 September

    Upcoming Google Algorithm Change Focuses on Exact-Match Domains

    Matt Cutts has recently announced that Google will be rolling out a “small” algorithm change that will “reduce low-quality ‘exact-match’ domains” from

  • 26 September

    New Focus on Google Adwords Sitelinks Policy

    Sitelinks give users a choice of destinations on your website that they can visit directly from your text ads. Hopefully you’ve already been using sitelinks to improve your Adwords campaign performance; and if so – make sure to pay close attention to Google’s Adwords Sitelinks policy so you do not run the risk of being penalized. If you aren’t advertising with ...

  • 25 September

    Google Announces New Keyword Meta Tag

    A few days ago Google announced the introduction of a brand new meta tag to be used for news articles – the news_keywords meta tag. The goal of it is simple: empower news writers to express their stories freely while helping Google News to properly understand and classify that content so that it’s discoverable by our wide audience of users. Similar in ...

  • 4 September

    The Basics of Inbound Link Building

    Inbound links are one of the most controversial topics in SEO. There is no doubt that having a ton of sites linking to yours used to juice up your site into great rankings several years ago. But is that really true anymore? They search engines have gotten a lot smarter and savvier about what site should ranking well or out-rank ...

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