Home > Tag Archives: social networking (page 2)

Tag Archives: social networking

June, 2016

  • 23 June

    Major Changes To The Facebook Ad Text Rule

    Up till this point Facebook has always made use of the 20% text rule when it came to determining which images were allowed to be used for advertised posts. This meant that so long as your text did not cover more than 20% of your ad image – you were good to go! Well – not anymore. Rolling out as ...

  • 15 June

    Instagram Is Finally Rolling Out Business Profiles & Tools

    Instagram is a great platform for business owners to take advantage of and market directly to their customers and followers – much like Facebook. However unlike Facebook Instagram never had business-centric options like business profiles and business-level analytics … until now. Instagram has announced, finally, the launch of Instagram business profiles, and business tools. First up – let’s talk about ...

May, 2016

  • 31 May

    Twitter Updates 140 Character Rules – Excludes Mentions & Retweets

    When Twitter first launched the 140 character rule fit the concept perfectly – letting users share brief and short, text based messages. However in an ever-evolving world that is obsessed with media content and visual stimulation, Twitter now shares photos, videos, polls, and so much more. As such the 140 character limit was starting to get in the way – ...

March, 2016

  • 30 March

    Instagram Is Increasing Video Limits to 60 Seconds!

    Everyone is so caught up complaining about the upcoming Instagram newsfeed change – that we’ve almost missed another huge changing coming to Instagram. Videos on Instagram are going to change from the current 15-second limit to 60-seconds! That’s 4x the original amount, and 2x the size of Twitter. Furthermore iOS users are also getting back the ability to create multi-clip videos sourced ...

  • 17 March

    Twitter Updates Moments to Make Link Browsing Easier

    One of the most annoying parts of following links within any social media post on your mobile device is that it usually takes you away from what you wanted to be doing. Facebook solved this by opening links in an internal browser within the Facebook app, and now Twitter has launched a similar feature within Moments – letting you go ...

  • 17 March

    Instagram Wants To Change The Way Your Feed Is Displayed

    The first major change to you’re Instagram feed is coming. Much in the style of Facebook, Instagram (owned by Facebook) is looking into changing the order in which we see posts in our IGfeeds. The concept being that we’re just not seeing the posts that we should be seeing. You may be surprised to learn that people miss on average ...

  • 12 March

    Facebook Live Videos Are Changing The News Feed Algorithm

    Back in early December, Facebook starting letting a small percentage of users within the U.S. stream live video from their phones directly to Facebook. This then expanded to all verified pages, and eventually all U.S. iPhone and Android users, and all business managers via the Facebook Pages Manager app. A new content format was not successfully created – and this ...

  • 1 March

    Take Advantage Of Social Media for Better Customer Support & Increased Brand Visibility

    There are few things more annoying than needing customer support and having no way to quickly get it. Alas this is exactly the predicament I found myself in recently when GrubHub crashed as I was placing a Friday night dinner order. Unfortunately the system didn’t notify anyone of the crash, and I only found out 55 minutes later when I ...

February, 2016

  • 29 February

    Facebook Launches Canvas Ads – A New Fullscreen Mobile Experience

    With a plethora of mobile-only users on Facebook, and with mobile ads performing up to 5 times better than their desktop counterparts – Facebook has been hard at work at building an ideal mobile-only advertising platform that can bring together a cornucopia of display options. This week, Facebook introduced the world to Canvas, a new ad format offering what is basically ...

  • 24 February

    Facebook Finally Launches Reactions

    Facebook first began testing reactions back in 2015 – introducing the first thoughts that the Like button we have come to love may one day be gone. Well today is that day as Facebook officially rolls out Reactions and replaces the Like button for mobile and desktop users. The Like button does make a come-back as a Like reaction, which is ...

  • 16 February

    Infographic: Snapchat Stats For Marketers

    Snapchat is still a relatively new piece of technology in the marketing space, and while it has achieved immense popularity among it’s users in a rather short period of time – the marketing world is still piecing together the data and coming up with various marketing campaigns that can utilize Snapchat effectively. That said – MarketingProfs has put together a new ...

  • 4 February

    Facebook & Instagram Now Support 90 Day Advertising Campaigns

    Facebook has announced support for 90-day campaigns  – letting marketers run de-duped campaigns over a longer period of time. The new functionality is live already, and also extends to Instagram campaigns. Facebook says on its Marketing Partners website “When running longer campaign lengths, we suggest that you also utilize the frequency cap interval feature. Currently, if you do not break ...

  • 2 February

    Nearly Half Of The World Is On The Internet

    Every year We Are Social publishes a global report showcasing many of the key statistics surrounding digital, social, and mobile media. Usually these give you a great idea of what to expect for the remainder of the year – letting you tweak your marketing and advertising campaign to better suite the trends. 2016 brings with it some great statistics based ...

December, 2015

  • 17 December

    Twitter Moments Makes It To the UK

    Twitter Moments – my favorite new Twitter feature – has finally rolled out in the UK! Here in the UK, we’re proud to be the first European country to roll out the service, and we pulled together a talented curation team whose sole aim is to bring you the very best of Twitter across the biggest and most fascinating topics. ...

  • 3 December

    Infographic: Guide To Social Media Image Sizes

    Adding some holiday cheer to your social media profiles this season? Maybe you’re just redesigning you’re image for 2016? ClickZ recently published an awesome infographic featuring all of the image sizes you need to know about for Facebook, Twitter, Instagram, Google+, Pinterest, LinkedIN and YouTube! Check out the infographic below, or click here for a larger version.

  • 3 December

    Facebook Brings Messages & Events To The Page Plugin

    Integrating social media widgets into your website is a sure-fire way to help boost engagement from your audience, and Facebook is well aware of it. So aware that they have decided to rework the Page Plugin to allow your visitors and customers to message you’re Facebook page directly from the widget. Facebook messages provide public figures, organizations, and businesses a ...

November, 2015

  • 30 November

    Google Removed Reviews From Google+ Pages & There’s No Reason To Panic

    Last week Google launched a brand-spankin new design for Google+, and all everyone seems to actually care about is the fact that business reviews have been removed. Reviews will no longer be shown on Google+ Pages in the new Google+ design. Reviews are still accessible on Google Search and Maps which have always been the primary way that users find ...

  • 19 November

    Facebook Makes It Easier For Non-Profits To Raise Funds

    Facebook has just rolled out a brand new tool designed to allow not-for-profits to raise funds for a campaign without pushing users off to their own landing pages or donation forms. The new tool, called Fundraisers, adds a dedicated page where a non-profit can share their campaign mission statement, rally support, and collect donations. People raise money for disaster relief, ...

  • 3 November

    Twitter Rolls Out Hearts; Changes Favorites to Likes

    As of right now you no longer favorite tweets on Twitter, you like them. Twitter has rolled out a new heart shaped icon which replaces the old favorites star, and as of now favorites will be called likes. You might like a lot of things, but not everything can be your favorite. The new hearts icon has rolled out on Twitter ...

  • 3 November

    Twitter Advertises Moments During 2015 World Series

    When was the last time you saw a Twitter commercial on TV? Go ahead. I’ll wait. . . . . . If you answered never – you were close. Back in 2012 Twitter ran a TV advert during a Nascar race. If you missed that – you’ve never seen a Twitter ad. Until the 2015 World Series where Twitter finally ran ...

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