Now that the new Instagram Business profiles have started rolling out more people have direct access to Instagram ads – something that in the past was limited to users of Facebook Ad Manager. Let’s take a look at how easy it is to setup a new Instagram ad once you have converted your profile to a business profile. Start off ...
Making an embedded video automatically start playing when a client loads your web page is a surprisingly popular request, especially for landing pages that are meant to capture the visitors attention in as short of a time period as possible. Unfortunately YouTube doesn’t offer an autoplay option within their embed generator – however there is a parameter you can add ...
Wordpress is a dynamic content management system, and as such it can be used to handle websites with just a few pages, and also websites with thousands of pages such as the New York Times. However as WordPress themes progress, and menus start to handle more and more options – I am seeing more and more people run into an ...
Trying to pick the perfect WordPress theme is a tedious task. It is fairly common to see new users struggling with WordPress themes, changing them countless number of times. One would spend time and effort in customizing and editing the theme as per their requirement, and eventually will move on to another theme. This is not only a tiring and ...
Many people often ask me what programming language to learn when they get started – and that answer changes all the time depending on what the person asking me wants to actually be able to do. Generally I run through a series of questions to be able to make my recommendation – and luckily the team over at Udacity has ...
I talk about creating and managing an online presence alot here on Rapid Purple – and every now and then someone will ask me what I think is the most important aspect of an online presence. Often times they are totally shocked by the answer. Backups. Backups are by far the most important thing when it comes to your online presence ...
Encrypting or hiding your email address when posting it online has always been a highly recommended way to protect your email address from excess spam – and a little known trick lets you make use of that feature with your Google gMail account. See gMail doesn’t actually recognize periods – and as such you can add as many periods as you ...
Gravatar’s have been popular for years now – and to date they’re integrated across a plethora of websites – serving over 8.6 million avatars every single day. With that said there are also a ton of plugins available for most blog and CMS scripts; however what if no plugin exists for our website, or we simply want to do it ...
I’ve put together several videos now where I urge business owners to make more use of social networks by communicating more with their customers and their fans – however without some sort of established online presence this is pretty hard to do. How are you going to tell your Facebook followers about your brand new drinks menu if you don’t ...
Way back in 2011 HackCollege put together a phenomenal infographic with Google tips & tricks that everyone should know to get the most out of every single search. The original post about this was targeted towards students – however these days everyone does some sort of online research. Business owners, content creators, etc. I haven’t seen this infographic shared in a ...
I had just mentioned how popular WordPress has gotten – coming close to a 50% market share among all CMS platforms – and I figured this would be a great time to write a quick tutorial on password protecting your WordPress admin login page. Now I want to mention that this will not prevent hacker attacks, nor prevent someone from ...
Ever since Facebook let people check-in to the Facebook page for a business marketers and page owners have asked for the ability to see a list of everyone who has checked-in to their Facebook page. Unfortunately Facebook hasn’t made any solution public yet – however there is a trick that I have been using for a little while now that ...
Now that pretty much all the top social networks support pinned/featured posts in one way or another I wanted to make the following walk-through video to show you how to utilize pinned posts on your Facebook pages, Twitter profiles and Google+ Pages. Furthermore we’ll touch base on when these pinned posts reset and what happens to them once they do ...
In another video release on the Rapid Purple channel I go over 4 basic yet extremely important social media tactics that unfortunately get overlooked way too often when new webmasters and business owners kick off their social media marketing campaigns. This is post #1 of 16 in the series “Tips & Tricks for Creating & Managing a Businesses Online Presence” This series ...
Ever since Google started talking about giving an SEO boost to SSL-enabled websites there’s been plenty of questions going around about SSL from people who’ve never considered it in the past. This prompted me to record the following video to help explain some of the basics of SSL encryption, along with some of the misconceptions surrounding it. Throughout the above ...
eCommerce is a phenomenal business, and ofcourse the sheer concept of taking your product, putting it online, and selling millions of it and becoming rich is a phenomenal thing. Unfortunately there are a ton of things that I’ve noticed over the years get overlooked by most people. That being said I decided to record the following video to talk about ...
Earlier in the week I had to do a rather niche task with a local leasing company I work with. They have switched over to eLEAD CRM and as such wanted to convert all of their online lease quote request forms to submit to their new eLEAD CRM. This way requests from existing customers will automatically be assigned and recorded ...
Wordpress Menus can seem a bit confusing at first, and after having a friend recently get totally lost trying to figure out the menus for his website – I got the idea to put together this quick tutorial. First off let’s define some terms I will be utilizing throughout this tutorial. Menus are collections of links. Menu Locations are places within a WordPress website where you ...
So you’ve made the decision to use a website builder for your website and now your sitting there wondering “now what”. Well now that you’ve made the decision to use a Website Builder, you need to pick one. Picking the right one for you is going to come down to what exactly you want to be able to do with ...
So you decided to bypass the website builder route and build your website yourself. This is definitely the harder way to go about building your website however you will learn alot more and hopefully have some fun along the way. First thing is first. Your going to need to get yourself a domain name and a hosting plan. Now usually ...