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Amazon Bought The .BUY Domain

In a bidding that ended last week ICANN awarded Amazon the .buy domain after the company successfully outbid three other competitors in an auction with a winning bid of $4.6 million. Google came in second place through its registry service, Charleston Road Registry.

Amazon has yet to say what it will do with the .buy domain; however there’s plenty they can do with it. Custom landing pages for stores with custom URLs, popular product landing pages such as gopro.buy– so it will be quiet interesting to see what the end result will be from Amazon’s purchase.

About Michael Boguslavskiy

Michael Boguslavskiy is a full-stack developer & online presence consultant based out of New York City. He's been offering freelance marketing & development services for over a decade. He currently manages Rapid Purple - and online webmaster resources center; and Media Explode - a full service marketing agency.

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