As is usually the case with something that is “by invite only” – everyone want’s in. Making something “private” is one of the best marketing strategies out there. Curiosity plays a major role for the average web user – so it doesn’t come as a surprise that the demand for Google+ invites has led to various Ebay postings of people selling off their Google+ invites; much like the launch of Gmail back in 2004 as an “by invite only” service caused people to sell their Gmail invites. Currently invites for Google+ range anywhere from $9.99 up to $27.
Michael Boguslavskiy is a full-stack developer & online presence consultant based out of New York City. He's been offering freelance marketing & development services for over a decade. He currently manages Rapid Purple - and online webmaster resources center; and Media Explode - a full service marketing agency.