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Webmaster News

The World Wide Web is constantly evolving and growing – and as a webmaster it’s up to you to stay on top of all the latest and most important updates that may possibly affect you’re online presence. Here we do our best to offer a curated collection of webmaster news – touching base on SEO, Social Media, Online Marketing, & so much more.

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YouTube Director Let’s Everyone Easily Create Video Ads For Their Business

These days video advertising is crucial if you truly want to capture your audiences attention. Videos are all around us. YouTube, Facebook, Instagram – and people love watching them. YouTube is here to help with a brand new product called YouTube Director – designed specifically to help businesses create a professional-looking video ad without the need to hire an entire set ...

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77% Of Users Feel Bad About Blocking Ads

Gladly, the company behind the Goodblock ad-blocker ran a survey recently, asking their users why they choose to block ads and where. Know what they learned? 77% of Goodblock users felt bad about blocking ads. Furthermore over 40% of Goodblock users had 5+ websites whitelisted. Two rather high numbers that prove that people truly do understand that online publishers and ...

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Google Penguin 4.0 Is Among Us

Google has finally updated Penguin, the algorithm responsible for penalizing sites using spammy or black hat techniques in an attempt to game the system. The new update, deemed Penguin 4.0, brings with it a series of important changes. The most prominent one being that Penguin is now a real-time algorithm – meaning you no longer have to wait for Penguin to recrawl your ...

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Google Confirms: Search Results Are Officially AMP Powered

AMP pages have been slowly taking over search results, and more and more people have noticed the new pages, which often load in mere seconds. As of today Google has announced that AMP pages are now displaying for all users across the world! That means that, when available, you will see a website showcasing exactly the content you want, without ...

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EU Promises Free WiFi To All EU Towns!

European Commission President Jean-Claude Juncker has announced a new EU developmental project last week called WIFI4EU, a project whose goal is to provide free Wi-Fi internet to all EU towns by 2020! Plans are to subsidize the new project, using the funds to purchase and install Wi-Fi hotspots across major urban areas. Accepted installation points include public buildings, health centers, parks ...

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Shutterstock Launches Photoshop Plugin To Compete With Adobe Stock

It looks like Adobe Stock is getting some competition as Shutterstock rolls out a brand new plugin for Photoshop which lets you to search for, trial, and license Shutterstock’s stock images, right from inside Photoshop. The plugin works in much the same way that Adobe Stock functions now – letting you use watermarked images from the Shutterstock library. Modify these images ...

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Infographic: Speed Is Critical by Singlehop

Website load times are more important now than ever, and to help express that importance Singlehop has put together the following beautiful infographic to help webmasters be more aware of website load times. By running the simple tests presented in this infographic, website owners are sure to get their sites up to speed! Infographic by: singlehop

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Bing Ads Mobile App Now Supports Bulk Campaign Editing

Bing has updated the Bing Ads mobile app to support bulk editing of your campaigns – making it much easier to roll out a change across a collection of campaigns simultaneously. Check out the video below to see how to use the new bulk editing features: The new bulk editing functionality is just the tip of the iceberg also. Bing ...

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New Schema Markup Added For Courses

These days almost anything can be learned via online courses or instructional videos, and Google is acknowledging that with the release of a new schema markup specifically for courses! Shoutout to Aaron Bradley who spotted this first and shared it on Twitter. Google introduces rich snippets for courses (before #schema.org/Course live) – https://t.co/IqslsDCHiD h/t @suzukik pic.twitter.com/5MU9VomfSB — Aaron Bradley (@aaranged) ...

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DigitalOcean Launches Hatch – An Online Incubator Program For Startups

DigitalOcean has announced the launch of a brand new online incubator program geared towards supporting startups. Meet Hatch – a unique startup program which not only offers participants access to DigitalOcean cloud for up to 12 months with a credit up to $100,000; but it also offers up free technical training and 1-on-1 mentorship – helping to provide an educational ...

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Google Rolls Out New Merchant Center

Are you the webmaster of an eCommerce website/business? If so – you’ve probably heard of Google Merchant Center by now – and if not there is literally no better time to start using it than right now! Google Merchant Center is THE way to get your products and inventory listed within Google.com and other partner websites, and this week Google has ...

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Google Announces A Mobile Interstitial Penalty Coming Jan 10th, 2017

Have you ever clicked through on a search result using your mobile phone only to find your page covered by an interstitial ad prompting you to download that websites app instead of browsing the mobile website? Annoying isn’t it? Google thinks so also , so starting January 10th, 2017 Google has announced they will roll out a new ranking penalty ...

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Build Your Brand Awareness With Facebook Advertising

A major reason behind establishing an online presence for your business is brand awareness, and to help business owners build their brand awareness Facebook has began rolling out a brand new advertising objective specifically for brand awareness.  The new objective automatically optimizes your campaign towards reach and attention – focusing on reaching the largest number of people who spend a longer ...

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Google AdWords Call-Only Ads Now Display Business Name

Call-only ads in Google AdWords have been extremely popular since their launch – however one constant complaint from advertisers has been the lack of business name display. This finally appears to be changing as Josh Leibner of Red Ventures pointed out on Twitter a few days ago: Google [email protected] Call-Only Ads are now pulling Business Name into the headline. #ppcchat ...

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Google Confirms: Adult Links Are Not Automatically Spam

Google’s John Mueller recently confirmed on Twitter that links coming from adult websites are not automatically viewed as spam. Assuming those links are natural links, and do not violate Google’s link guidelines, there is nothing wrong with them. @Marie_Haynes Adult sites aren't automatically spam, and links from them not automatically unnatural / problematic. — John Mueller (@JohnMu) August 5, 2016

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Google Chrome 53 Will Block Behind-the-Scenes Flash Content

Back in May Google announced that future versions of Google Chrome will no longer support Flash, and yesterday Google delivered on its promise – announcing official plans for Flash content support in the next Chrome versions. Google’s Anthony LaForge, the engineer tasked with managing Flash in Chrome, has stated that, beginning with Chrome’s next version, Chrome 53, set for release in September, the ...

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Mozilla Will Start Blocking Flash Content in Firefox in August 2016

Mozilla has decided to join in on the stabbing death of Flash across the Internet as they announce that starting in August Mozilla will block non-essential Flash content within Firefox. Which content specifically will be blocked can be seen in the following blocklist published on Github. Mozilla will expand this list over time, before finally making all Flash content click-to-activate in 2017. ...

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