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SEO Talk

SEO, or Search Engine Optimization, is an ever-changing game. Keeping up with just Google’s algorithm changes is a full-time job – but add Bing, Yahoo, and other search engines into the mix and things get really hectic. Here we offer a curated collection of the most important, relevant, and confirmed news from the SEO community.

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New Google Manual Action for Image Mismatch

There is a new Google manual action that has came out recently, and one every webmaster should be fully aware of. This is Google’s new “image mismatch” manual action, which comes up when the images on your site don’t match up with what Google has indexed. Google has published a new help document on this over here where it reads: ...

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Bing Collaborates with Klout Creating Personal Snapshots

In an attempt to further help people manage their online presence, Bing has teamed up with Klout to allow for the creation of Bing Personal Snapshots. These act as an expansion to the People Snapshots that Bing had introduced this past March. Personal Snapshots are Klout verified, and pull in data from a person’s LinkedIn profile, Twitter profile, Facebook and ...

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Matt Cutt’s Gives Warning About Using ‘Creative’ ccTLDs

Matt Cutt’s had answered a great question earlier this week about using ccTLD’s to create a unique domain name such as www.google.it for “Google It”. “Should I use ccTLDs for sites not targeted to those countries?” In-fact there is an awesome tool out there created by @case, @ceedub, @connor, and @rr called Domainr which quickly finds you some creative domain names that can be registered via various ...

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Bing Expands Categories Featured in Autosuggest

Lately it seems all of the search engine related news has been revolving around Google. The new webmaster tools navigation, the display of favicons within text ads, etc. Even Yahoo jumped into the news with their new search engine ads testing; so it’s nice to finally hear something from the team over at Microsoft’s Bing search engine. Bing has announced ...

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Prepare Your Site for Rolling Google Panda Updates

The online community was abuzz over the past few weeks in speculation that the first rolling Panda update is now live. Search Engine Roundtable founder and Search Engine Land news editor Barry Schwartz released a study showing increased Google volatility before July 4, which only declined and stabilized on July 7. MozCast bar graph showing turbulence in Google algorithms SERPS.com showing ...

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Yahoo Testing New Green Background Search Ads

Looks like Yahoo is doing some Google-like experimenting of their own and trying out a new background color for their search ads. Spotted originally by @tecnonetblog – Yahoo seems to be testing a green background color for their ads. Now with the original screenshots that were provided it was rather hard to see the difference, unless you’re sitting behind a 27″ iMac, ...

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Google Makes a Stand Against Faked User Histories

Google has made a new post earlier this week, titled a A reminder about manipulative or deceptive behavior; and if you read it closely you’ll see that this isn’t so much a reminder, but a statement as to the next spam target for Google. Google states that “Recently, we’ve seen some user complaints about a deceptive technique which inserts new pages into ...

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New Yahoo US Search Redesign

Yahoo Redesigns Their U.S. Search

In a post on the Yahoo! Tumblr yesterday, Yahoo! SVP of Search – Laurie Mann announced a fresh new redesign of the  U.S. Yahoo search engine. The redesign introduces a much more cleaner and modern look, with a new top navigational bar, and more real-estate available for search results. When it comes to search, nothing should stand between you and ...

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Penguin 2.0 Is Upon Us

Just last week Matt Cutt’s discussed the upcoming changes in terms of SEO for Google and stated that Penguin 2.0 is coming soon; and soon apparently means within a week. Yesterday, May 22 2013, Matt Cutt’s announced via a post on his blog that Penguin 2.0 has officially rolled out. We started rolling out the next generation of the Penguin ...

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What is On-Page SEO?

Most first time webmasters launch their website and immediately start worrying about generating backlinks and increasing their ranking in search engines, however many miss the first and most important step – On-Page SEO. On-Page SEO defines how search engines will view and list your website. This starts from your core meta and open graph tags, down to the keywords you ...

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Running A Reciprocal Linking Campaign

Reciprocal linking means forming partnerships with other sites who place a link from their Web pages to yours. You then give them a similar link in return. When you look for people to swap links with, make sure that you don’t reduce the quality or content of your own site. You don’t want users to click straight through without reading ...

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