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Bing Makes It Extremely Easy To Sync Google Adwords With Bing Ads

Bing has just rolled out an amazing new tool that will help out everyone who has ever had to manage a PPC campaign across both search giants – Google & Bing.  The new Automated Imports let Bing users easily import & synchronize campaigns from Google Adwords.

One important thing to take note of is that Bing doesn’t have the same concept of a broad match as Google – and as such certain users may find their advertising budget being diminished rather quickly. As such I would advise to handle imports of broad match keywords with extreme care when importing them into Bing.

For a detailed guide on how to use the ne Automated Imports features to synchronize your campaigns with Google Adwords read here.


About Michael Boguslavskiy

Michael Boguslavskiy is a full-stack developer & online presence consultant based out of New York City. He's been offering freelance marketing & development services for over a decade. He currently manages Rapid Purple - and online webmaster resources center; and Media Explode - a full service marketing agency.

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