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Social media is a crucial part of any webmasters or business owners life. Get news, tips, and guides on using Twitter, Facebook, YouTube, Pinterest, Google+, and many other social tools.

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Promote Your Website By Adding Links To Your Snapchat Snaps!

Snapchat has been working hard on developing new marketing tools for their platform. After-all with just 7% utilization across most online marketers – something had to be done. The introduction of OnDemand Geofilters was a great start, and now Snapchat has rolled out the ability to attach links to your snaps! Snapchat previously allowed only paid advertisers to utilize links ...

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Facebook Introduces New Advertising & Audience Insights

Analytics. Insights. However you want to call it – having the right data is crucial in making the right marketing decisions. Facebook knows this all too well, especially when a mere 42% of marketers feel like their Facebook efforts are working. As such the social network has announced the roll-out of several new metrics for Facebook Page Insights, which should ...

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Create Custom Snapchat Geofilters Easily From The Snapchat App

Snapchat is extremely popular these days, with over 100 million users watching more than 6 billion Snapchat clips DAILY. With all those eyes, Snapchat geofilters have been a great way for businesses to obtain user-generated content and let their customers do the marketing work for them. In-fact when applied creatively, with some proper outside-the-box thinking, Snapchat geofilters can help you ...

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Facebook Hits 2 Billion Active Monthly Users

Earlier this morning Facebook hit a huge milestone. 2 billion active monthly users. 2 BILLION. 800 million of those people like something, and over 175 million people love something, daily. That’s a lot of activity, and yet another supporting point in why social media is so important for businesses. The growth is significant – considering that back in July of 2016 ...

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Facebook Is Rolling Out Video Covers Instead of Photo Covers

Facebook has been heavily focusing on video content for a while now. Recently they have started testing out letting pages utilize videos as their Facebook cover photo – which introduces some amazing new marketing opportunities. The new video cover starts to play as soon as a Facebook page loads, and works across desktop and mobile devices. Facebook hasn’t really made ...

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Facebook Pixel Can Now Track Website Actions & Form Submission Data

The Facebook Pixel just got a huge upgrade – and this is BIG news for marketers. Facebook Pixel makes up Facebook’s own tracking system which helps to track conversions, run re-targeting campaigns, and optimize your advertising campaign budgets. The recent update lets the Pixel also track website actions, such as form submissions, and also collect the data submitted in those forms. ...

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Instagram Goes to War on Fake Accounts – Shuts Down Instagress

No social network likes fake accounts. Facebook is constantly purging them from their databases, with 30k of them being deleted just last week. The move was sure to expand to Instagram eventually where bots and third-party providers have been happily offering fake comments, likes, and followers, for a very long time. In-fact, a study from 2015 which examined over 10 million ...

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Facebook Deletes 30,000+ Fake Accounts

Following a recent clean-up effort by Facebook the company has announced that they have identified and removed some 30,000 fake accounts from their networks. I’ve always said that buying fake likes and followers doesn’t really work – and this is the best proof of that. Facebook is constantly adapting their algorithms to enhance their ability to detect fake accounts – ...

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Can Facebook Messenger Make Money Via Ads?

Facebook Messenger is making tremendous strides recently as its popularity and use continues to grow. Recent reports show that Messenger holds 1.2 billion monthly active users as of April 2017, up from 1 billion in July 2016, which is an impressive 200 million user growth within a mere 8 month period. Needless to say these are some pretty impressive numbers, however ...

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Instagram Makes it Easier for Users to Contact Businesses

Ever since Instagram rolled out business profiles back in 2016 they’ve been steadily improving them to ensure that business owners can truly get the most from their business profiles. The most recent change aims to simplify the process a user goes through to contact a business by placing buttons to Call, Email, or get Directions below the main profile header. ...

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Twitter Plans To Sell Pre-Roll Ads on Periscope

I recently pointed out that Twitter’s growth is severely behind their competition, both with their user base growth and financially. As such Twitter needs to step things up, and the new plan to help generate some revenue is to start selling pre-roll ads on Periscope videos. Pre-roll ads are shown right before the start of a video, much like YouTube ...

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Love Conquers Like When It Comes To Facebook Reactions

Remember when Facebook first introduced the new reaction emoji buttons to supplement the original ?? Turns out Facebook wants to use those reactions to gauge what topics should be displayed within your personal newsfeed. For example reacting with ??, ?, or ? emojis signifies that you feel strongly about a specific topic, more strongly than if you were to simply give ...

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Facebook Videos Being Monetized With Ads

Facebook videos are extremely popular, extremely. By the end of 2016 Facebook users were watching 100 million hours of videos every single day! With this popularity it only made sense for Facebook to monetize their videos. What Facebook decided to do was integrate ads 20 seconds into their videos, and then share the revenues with their publishers. Currently the breakdown ...

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Customer Service on Twitter Just Got More Personal

Twitter is well aware of how popular their platform is for customer service. As such they have launched a new feature allowing customer service agents on Twitter to include their names and profile pictures inside Direct Messages. This gives the entire customer service interaction via Twitter a more personal approach. According to an internal Twitter study 77% of people are ...

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Facebook Videos Will Soon Auto-Play With Sound

Remember when it was a big deal that Facebook started auto-playing videos as you scrolled by them in your newsfeed? Facebook recently finished up testing auto-playing sound along with those videos – and apparently decided it was a good idea. So, coming soon, everyone gets auto-playing sound along with their auto-playing videos! People are watching and sharing more video on ...

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Twitter Growth Is Severly Behind It’s Competition

Twitter has many problems these days – and growth is one of the major ones. Over the course of  a 2 year span (2015 – 2016) Twitter has gained only 31 million active monthly users. A recent study showed Instagram gaining 300 million and Facebook gaining 467 million during the same year. Check out the full comparison below which sadly ...

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Vine Becomes Vine Camera

Back in October we heard about the official discontinuation of the Vine app – at least as we knew it. Until now everyone figured the Vine app would no longer serve a purpose at all – turning into just another app that gets deleted from your device (unless you still haven’t downloaded the Vines you wish to save). Turns out ...

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Facebook Introduces New Post Types

One of the most common mistakes business owners make with their Facebook pages is posting the same type of content over and over again. Nobody wants to be bombarded with the same style of promotional messages all the time – and Facebook wants to help you make new posts by offering an easy way to create them! Over the course ...

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