A couple weeks ago we saw the launch of version 2.0 of the Google Spam Algorithm, also known as the PayDay Loan algorithm; and surprisingly yesterday Google launched version 3.0. Matt Cutts previously explained that 2.0 was targeting specifically spammy sites, and so 3.0 moves the target over to spammy queries specifically. Looks like the new algorithm started rolling out late yesterday afternoon:
@BtotheMcG it’s rolling out now!
— Matt Cutts (@mattcutts) June 12, 2014
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