Referrer logging may not be a term you hear very often – however it is absolutely crucial to the success of your website and your marketing campaigns. See referrer logs are used to allow web servers and websites to identify where people are visiting them from – either for promotional or security purposes. They allow […]
Tag Archives: website promotion
Basic Marketing We Often Overlook
I was standing in traffic on the Williamsburg Bridge this past weekend and noticed a flurry of stickers along side the railing. Perfectly eye level. To me it was the ideal form of entertainment. During the next half hour that I spent crawling over the bridge in what was usual New York City traffic I […]
New Google Manual Action for Image Mismatch
There is a new Google manual action that has came out recently, and one every webmaster should be fully aware of. This is Google’s new “image mismatch” manual action, which comes up when the images on your site don’t match up with what Google has indexed. Google has published a new help document on this […]
SiteGround Partners with CrazyEgg
Through a recent partnership with CrazyEgg, SiteGround has decided to assist clients in determining what’s working with their websites’ visitors and what’s not. They’re accomplishing this by offering a 90-day FREE Trial of CrazyEgg’s Original Heat-Mapping Technology, the best-selling website user behavior tool. A heatmap is an easy way to understand what users want, care about […]
Google Bringing Back Favicons to Adsense
Back in July Google had introduced fav icons to their text ads – thus helping to increase click-thru rates. Unfortunately when Google announced their new Adsense formats back in September – these favicons were now removed. On October 15th, Google quietly mentioned on Google+ that they are working on bringing back the favicons. They said the […]
Marketing Tips for Promoting Your Blog
Unless you offer something stimulating or unique, you cannot market your blog effectively. Only this can enable you to catch the attention of a large audience. You can make use of the varied tools and resources available online for marketing your blog online. You can have a firm grasp of the needs of your readers […]
Get $25 Off Any eReleases Service Through September 2013
eReleases has once again announced a new $25 off coupon code, valid through the month of September 2013. In-case you’re noticing a pattern here, trust me, so am I. In-fact, I have written about this offer several times here on the Rapid Purple blog. So without further ado simply use coupon code [coupon code=”eReleases SEP8-Z25″ /] […]
Free Stock Photos for Facebook Advertisers
Facebook is always hard at work at making sure their advertisers are making the best use of their platform – and their recent announcement let us know about some great new features that small business owners are sure to fall in love with. I have long been a fan of Facebook advertising. In-fact I had […]
Matt Cutt’s Gives Warning About Using ‘Creative’ ccTLDs
Matt Cutt’s had answered a great question earlier this week about using ccTLD’s to create a unique domain name such as www.google.it for “Google It”. “Should I use ccTLDs for sites not targeted to those countries?” In-fact there is an awesome tool out there created by @case, @ceedub, @connor, and @rr called Domainr which quickly finds you some creative domain names that […]
Google Adsense Use Limited on Google Sites
Google Sites is Google’s way of letting everyone and anyone create a free website utilizing a pre-built template, and an online WYSIWYG editor; and of-course Google makes it easy to monetize your Google Sites website with Google Adsense (seeing a pattern here?). In the past you’ve always had full control over your Google Adsense ad […]
Google Now Displaying Favicons for Text Ads
Google is always adding something new to their huge portfolio of features, and recently I have started noticing that their Google Adwords text ads have began displaying the website favicons next to the title. Here is an example from this very website:
Prepare Your Site for Rolling Google Panda Updates
The online community was abuzz over the past few weeks in speculation that the first rolling Panda update is now live. Search Engine Roundtable founder and Search Engine Land news editor Barry Schwartz released a study showing increased Google volatility before July 4, which only declined and stabilized on July 7. MozCast bar graph showing turbulence […]
Google Makes a Stand Against Faked User Histories
Google has made a new post earlier this week, titled a A reminder about manipulative or deceptive behavior; and if you read it closely you’ll see that this isn’t so much a reminder, but a statement as to the next spam target for Google. Google states that “Recently, we’ve seen some user complaints about a deceptive technique […]
Free Google Adwords $100 Credit Giveaway 2013
All of my clients have always received a $100 Google Adwords credit to help them jump-start their online marketing. September of last year I ran a Google Adwords Credits giveaway to help give something back to the community. These were issued out at random to any new subscribers to our mailing list. For those of […]
Use a Tell-A-Friend Script to Drive Traffic To Your Site
More and more webmasters have the recurring dilemma on how to increase the flow of traffic in the websites. During the past few years many methods have been developed to solve this predicament. Over the years marketing has meant so many different things; and there have been so many different ways to do it. One […]
HootSuite Extends Their 50% Off Coupon
[frame align=”left”][/frame]HootSuite has just emailed me letting me know that their awesome 50% off HootSuite Pro and Hootsuite University coupon code which was originally set to expire on June 30th, was extended through to August 1st, 2013! If you have not yet taken advantage of this coupon code, now is a great time to do […]
Independence Day Sale on Targeted Traffic From Revisitors
I’ve been partnered with Revisitors for a while now, and over the years there have been many of you who have taken advantage of the 100 free visitors that I have been lucky to offer through them. To those of you who are unfamiliar with Revisitors – Revisitors is an online advertising network built to help businesses get geographically targeted traffic to their […]
Getting More Return Visits to Your Mobile Website
Right now having a mobile friendly version of your business website is key in many markets. The thing is that a mobile app can get extremely costly, and as such many smaller businesses simply cannot justify the cost of one. However there is an alternative that I recently came across. While working on the mobile […]
Google Introduces New Carousel View for Local Search Results
Google is the search leader for a reason — it has the best results. That said, its presentation can be somewhat bland, especially when compared with its closest rival Bing. Google
WIX Introduces 4 New Website Apps
WIX makes building a simple business website extremely easy for the average Joe, and the various apps that WIX has available within the WIX App Market help make your WIX website even more interactive. This morning WIX has announced the addition of 4 brand new apps to the WIX App Market. The new apps let […]