The majority of blog’s out there showcase “related” posts at the end of their blog post – and in most cases this content is automatically generated via a plugin – and a common concern is whether or not these auto-generated links need to be “nofollow“.
And the final answer – no. Google’s John Mueller confirmed this in the following Google Hangout at the 30 minute and 55 second mark.
No, from our point of view that is fine. So essentially what you are creating there is an internal linking structure between articles that are related on your site. And if you can just do that kind of automatically that is kind of up to you.
The important part of us is that the primary content on these pages isn’t automatically generated. That there is really something valuable on those pages…