Keyword density is an indicator of the number of times the selected keyword appears in the web page. But mind you, keywords shouldn’t be over used, but should be just sufficient enough to appear at important places. If you repeat your keywords with every other word on every line, then your site will probably be rejected […]
Category Archives: SEO Talk
Bing Launches the Bing Site Move Tool
Bing has recently announced the launch of the Bing Site Move Tool which can be found under the Diagnostics & Tools section within Bing Webmaster Tools can be used to tell Bing that you have moved and permanently redirected your site, or a section of your site, to a new location. Now, before you mention it, yes 301 redirects accomplish the […]
Google Images Layout Gets More Updates
At the end of January Google released their first big change to the layout of Google Images providing a more streamlined process – changing their Google Images layout to now display the a preview of the image directly inline with the image you clicked on. However this morning when I went to run a search on […]
Bing Launches Bing Ads Intelligence
Having trouble building your keyword list for your website? Then try using Bing Ads Intelligence. This tool will build lists from suggested keywords, which in turn will help you develop strategies. The tool uses Bing’s extensive network data to assist you with the various tasks. To quote straight from the Bing Ads Intelligence website, the […]
4 Great Tips for Creating Free Backlinks
One of the best ways to earn some Google reputation for your website or blog is by having a good number of inbound links to your blog. As I discussed in a previous article, backlinks are vital in raising the profile of your website as up to 75% of Google’s ranking factors are attributed to […]
Google Explains ‘How Search Works’
Yesterday Jake Hubert, Product Manager at Google, announced the release of a brand new Google website aimed to explain exactly how Google search works – from the crawling, to indexing, to the algorithms, to the display of results. On the new site, How Search Works, you’ll find: An interactive, graphical explanation of Google Search A view […]
Google Explains Search Queries in Webmaster Tools
Google Webmaster Tools has long been a great resource to analyze the search engine traffic that Google sends over to your website; and I make it a key point to setup each of my basic SEO client’s websites with Google Webmaster Tools. However Google Webmaster Tools can get quiet confusing with all of the information […]
A Quick Guide to SEO Copywriting
What’s the secret to strong positions in Google, Inktomi and other spider-based search engines? Well-written, keyphrase-rich text. Successful search engine copywriting weaves keyphrases (words your prospects use in a search to find your products and services) into your Web page copy. For those used to “conventional” online copywriting, SEO copywriting goes an extra step, meshing customer […]
Google Updates Layout for Google Images
Remember how the old Google Images would work? You would click on a picture, a new page would load with the picture in it, and barely any information – along with a link to view the original image. Google has decided to streamline this whole process a little bit – changing their Google Images layout […]
Google SafeSearch Updates & How To Restore Your Image Traffic
At the end of November, Google changed their SafeSearch handling from three levels (SafeSearch could be “Off”, “Moderate” or “On”) to just “On” or “Off.” From what I have been hearing since then
Does Google Take Action on Spammy Guest Blogging Activities?
As everyone makes themselves familiar with Google’s latest link scheme guidelines, more and more questions are coming up. The latest question coming in from Nandita B in India asks:
Google Updates Link Schemes Guidelines, Hates on Footer Links
Google has updated their Link Schemes Guidelines – which to be honest – I think has made things that much worse. If you really read through the new guidelines – you’ll find that linking, in general, is really hard to do now. I guess the big problem here is that with terms as vague as “various […]
Examine the Quality of Your Backlinks with LinkDiagnosis.com
Simply obtaining backlinks isn’t the only thing to worry about when improving the SEO status of your website. Quality is just as important as quantity, which is why it’s important to look at the status of your backlinks. With LinkDiagnosis, you can look at the Google PageRank along with various other ranks of your site’s […]
Google Webmaster Guidelines Have Been Updated
The official Google Webmaster Guidelines have long needed an overhaul in various areas. For starters the introduction of rich-snippets has brought with it a handful of new questions – which some clear documentation and guidelines would help. Luckily yesterday Google announced their new, updated guidelines – with a set of quality and technical guidelines for […]
Webmaster Tools Adds Critical Notification Emails
As of October 1st Google’s Webmaster Tools will send out an email notifying you of any critical changes/issues that may impact your search listings, and your websites overall health – oh, as long as Google knows how to fix that said issue. So, malware will be picked up, and a notification issued – but what […]
Upcoming Google Algorithm Change Focuses on Exact-Match Domains
Matt Cutts has recently announced that Google will be rolling out a “small” algorithm change that will “reduce low-quality ‘exact-match’ domains” from
New Focus on Google Adwords Sitelinks Policy
Sitelinks give users a choice of destinations on your website that they can visit directly from your text ads. Hopefully you’ve already been using sitelinks to improve your Adwords campaign performance; and if so – make sure to pay close attention to Google’s Adwords Sitelinks policy so you do not run the risk of being penalized. […]
Google Announces New Keyword Meta Tag
A few days ago Google announced the introduction of a brand new meta tag to be used for news articles – the news_keywords meta tag. The goal of it is simple: empower news writers to express their stories freely while helping Google News to properly understand and classify that content so that it’s discoverable by our wide […]
The Keyword Meta-Tag Is Still Very Much Alive
Even though Google and other search engines do not use the keywords meta-tag, many search engines, such as Active Search Results, still do. Personally I find that the keywords meta tag is a good location to include words that you want indexed that might not appear in your content much. For example you may wish […]
Schema.org Video Markup Supported By Google
Videos are some of the most commonly viewed media on the web, and one of the most common search result types on Google. So it should come as no surprise then that Google has been working hard to bring support for video markup – and as of Tuesday, February 21st – that support has finally […]