UGC is a fairly common term among the marketing community; unfortunately there isn’t really a simple marketing 101 dictionary somewhere that the average business owner can pick up and learn what UGC is and how to make use of it. UGC stands for User Generated Content and if you’re not making use of this you’re probably spending way too much time on your social media marketing and wondering why you’re not getting great results or little engagement.

That’s where this video came about. I wanted to help everyone get the concept of User Generated Content and hopefully push more business owners towards properly utilizing UGC within their marketing campaigns.

Watch the full video above, or if you prefer watch it on YouTube here.

Published by Michael Boguslavskiy

Michael Boguslavskiy is a full-stack developer & online presence consultant based out of New York City. He's been offering freelance marketing & development services for over a decade. He currently manages Rapid Purple - and online webmaster resources center; and Media Explode - a full service marketing agency.