Facebook Offers It’s Own Search Engine to Find Links to Share

Sharing links on Facebook for mobile users was always rather annoying. You had to either copy paste the link from your browser; or utilize the Copy Link function when you’re browsing something within the Facebook browser window. Then you write a new post; paste the link in, and finally share it. Facebook is looking to […]

First Look at Facebook’s 2015 Bluetooth Beacon

Those of you that follow on Facebook & Instagram may already know that a handful of businesses I work with have been selected to test out the Facebook Bluetooth Beacon – a new program designed to showcase relevant information and tips about the places you walk by everyday. I decided to put together a quick […]

Facebook Working On Letting Publishers Post Entire Articles

Facebook’s recent focus on balancing their newsfeed algorithm suddenly makes sense as the Wall Street Journal breaks the news regarding Instant Articles – making news publishers content available in its entirety right on Facebook. Instant Articles could potentially launch as early as this month, and according to the Wall Street Journal report, Facebook has offered […]

Facebook To Launch Live Chat Support for Small Business Advertisers

Looking to dive into the world of Facebook advertising for your own small business but have no clue where to start? In the past you were left contacting outside ad-specialists like myself, or reading through various blogs and help articles to get the answers you needed – however Facebook is determined to change that by […]

Facebook Announces Tour Dates for Boost Your Business 2015

Back in the summer of 2014 Facebook hosted 5 boot camp sessions for small business owners – and since then the count of Facebook small business pages is up to 40 million from last years 10 million. Facebook isn’t satisfied though so starting in June Facebook will kick-off another multi-city Boost Your Business tour. These […]

Facebook Updates Their Newsfeed Algorithm

Earlier this week on April 21st, 2015 Facebook announced a new Newsfeed algorithm that is rolling out right now. The new algorithm brings out 3 main changes which effect business owners (aka page owners) and personal users. To make life easier for everyone I threw together a quick 4-minute video (see above) discussing just how the […]

Facebook Is Tracking Everyone

Facebook has been at the center of many privacy debates over the years – and it seems now they’re the focus of yet another. According to a report conducted by the Belgian Privacy Commission Facebook installs digital tracking cookies whenever a user visits any page on the facebook.com domain – such as fan pages, public photos […]

What’s Going On With Facebook Like Counts?

Noticed a change in your Facebook likes on your pages? Wondering whats going on? Let’s figure it out! See a few weeks ago Facebook announced that they will be updating the way they treat inactive accounts when it comes to your total page count. I mentioned that here however I wanted to make a dedicated […]

Save Some Time, Connect Your Facebook & Twitter Pages!

As a business owner managing all of your social media accounts is crucial – alas time consuming. So I wanted to put together this quick video to showcase how you can save some time by connecting your Facebook & Twitter pages together – thus allowing you to post in two places at the same time! […]

Use Facebook To Send Money To Your Friends

It seems Facebook is tapping into the electronic payments market by introducing the ability to send money to anyone on your Facebook friends list via the Facebook Messenger app. Once you have your debit card added to your Facebook account you literally just start a chat, click a button and send/receive money. There’s another awesome thing […]

Facebook To Tell Marketers Data About What Your Posting

With all the work these last couple weeks in bringing the new version of Rapid Purple to beta I somehow managed to overlook a news release from Facebook introducing topic data to marketers. For those of you unfamiliar with the term, topic data is essentially exactly what it sounds like. Data about a specific topic. What […]

Facebook Page Owners Your Like Count Is Going to Change

Facebook announced last night an upcoming change to Facebook Page’s like counts as they work on removing memorialized and voluntarily deactivated accounts. Over the next few weeks don’t be alarmed if you see a decrease in the number of Page likes you have – since any of the likes that have been removed were already […]

2015 Social Media Keyboard Shortcuts Guide

SetupABlogToday launched an awesome infographic that’s been making the rounds across the interwebs today – and I felt it only appropriate to reblog is on here also. Check out the following infographic outlining the best social media keyboard shortcuts across Facebook, Twitter, Youtube, Tumblr, and Google+.

Facebook Launches Dedicated App For Advertisers

Facebook always let you manage ads in some way via their existing applications – however with two million active advertisers now Facebook has decided to go ahead and launch a brand new app dedicated to advertisers which should make it easier to manage ads on the go. Using the app, marketers can: Track ad performance Edit […]

Facebook Launches Product Advertising

Facebook today announced the launch of product advertisements allowing advertisers to showcase specific products and/or their entire product catalog. Marketers can upload their product catalog and create campaigns targeting certain products to specific audiences, or let Facebook automatically deliver the most relevant products to people. Products can be shown in single- or multi-product ad units. Facebook […]

Pinning Posts in Facebook, Twitter, and Google Plus

Now that pretty much all the top social networks support pinned/featured posts in one way or another I wanted to make the following walk-through video to show you how to utilize pinned posts on your Facebook pages, Twitter profiles and Google+ Pages. Furthermore we’ll touch base on when these pinned posts reset and what happens […]

Important Stats From Facebooks 2014 Fiscal Report

Facebook released their 2014 financial report yesterday which showcases some interesting numbers. Numbers that directly argue every single statement ever made about the “evident decline in Facebook’s popularity”. To save you from having to read through the full report (unless you want to of-course) here are the top highlights. First the financials: Revenue for the […]

Facebook Aims to Minimize Fake Stories from Newsfeed

Fake news stories have always existed for a wide array of reasons. Sometimes someone just wants to badmouth a person or company; sometimes it’s just for laughs. Regardless what the reason behind it Facebook has had enough and they want these fake stories gone from your newsfeeds. That said Facebook is introducing a new feature that […]

Facebook Reports Video Content On The Rise

Facebook recently made a post reflecting on some of the statistics of videos posted and played on Facebook. There’s some great information here for all marketers so I wanted to quickly summarize their post and bring attention to a few key things. Firstly – there are significantly more videos being created and shared now than […]

New Call to Action Buttons on Facebook Pages

Facebook has, quietly, started rolling out a new Call-to-Action feature for Facebook Pages last week. The new feature allows for business owners to place a call-to-action button onto their page which links to any destination, on or off Facebook. Facebook gives you the following options for your buttons: Book Now Contact Us Use App Play Game […]