As I said earlier, Bitcoin is really making moves in the technology field – as it should considering the tech behind it. Doing my own developments with Bitcoin and the BitPay API I get pretty excited as more and more technology companies become accepting of Bitcoin – as evidence by my post regarding my joy in Apache Foundation accepting Bitcoin donations. ROOT is the latest company to join the Bitcoin family by becoming Canada’s first datacenter to accept Bitcoins as payment from their clients.

ROOT positions itself as an innovator in the hosting field, touting a KyotoCooling system that will supposedly allow it to charge a lot less for its services than its competitors. Accepting cryptocurrency as form of payment just kind of made sense.

ROOT however is doing alot more than just accepting Bitcoins as a form of payment. ROOT claims that their facility would be able to cool more than 30 kW per rack, with a 500-server rack capacity in their first data-center. Considering ROOT’s business model is built around offering much lower rates than their competitors ROOT hopes to attract the Bitcoin mining market as-well.

Because of low-cost real estate and hydroelectric power in Montreal, as well as energy efficient design of the facility, the company’s CEO Jason van Gaal told us earlier this year that he would be able to charge 30 percent less than his nearest competitor charged.

“Accepting Bitcoin is definitely a way that we can demonstrate our support to Bitcoin clients from Montreal and around the world. We feel strongly that Bitcoin will play an important role in how we conduct local and international trade today, but also in the foreseeable future.”

Published by Michael Boguslavskiy

Michael Boguslavskiy is a full-stack developer & online presence consultant based out of New York City. He's been offering freelance marketing & development services for over a decade. He currently manages Rapid Purple - and online webmaster resources center; and Media Explode - a full service marketing agency.

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