The first major change to you’re Instagram feed is coming. Much in the style of Facebook, Instagram (owned by Facebook) is looking into changing the order in which we see posts in our IGfeeds. The concept being that we’re just not seeing the posts that we should be seeing. You may be surprised to learn […]
Category Archives: Social Media News
Facebook Live Videos Are Changing The News Feed Algorithm
Back in early December, Facebook starting letting a small percentage of users within the U.S. stream live video from their phones directly to Facebook. This then expanded to all verified pages, and eventually all U.S. iPhone and Android users, and all business managers via the Facebook Pages Manager app. A new content format was not […]
Facebook Launches Canvas Ads – A New Fullscreen Mobile Experience
With a plethora of mobile-only users on Facebook, and with mobile ads performing up to 5 times better than their desktop counterparts – Facebook has been hard at work at building an ideal mobile-only advertising platform that can bring together a cornucopia of display options. This week, Facebook introduced the world to Canvas, a new ad […]
Facebook Finally Launches Reactions
Facebook first began testing reactions back in 2015 – introducing the first thoughts that the Like button we have come to love may one day be gone. Well today is that day as Facebook officially rolls out Reactions and replaces the Like button for mobile and desktop users. The Like button does make a come-back […]
Facebook & Instagram Now Support 90 Day Advertising Campaigns
Facebook has announced support for 90-day campaigns – letting marketers run de-duped campaigns over a longer period of time. The new functionality is live already, and also extends to Instagram campaigns. Facebook says on its Marketing Partners website “When running longer campaign lengths, we suggest that you also utilize the frequency cap interval feature. Currently, […]
Facebook Has 823 Million Mobile Only Users
Facebook has announced it’s fourth quarter 2015 earnings this week – which revealed some rather interesting and important numbers that webmasters and marketers should take note of. First off, Facebook is now up to 1.59 billion monthly active users – a 14% increase from last year. Monthly active mobile users are up to 1.44 billion […]
Facebook Officially Migrates To HTML5 Video
Flash really isn’t doing well. First YouTube gave up Flash and switched to a new HTML5 video player earlier this year, and now Facebook has ditched Flash – also switching to HTML5. The move was inspired by a slew of things – performance, safety, accessibility. From development velocity to accessibility features, HTML5 offers a lot […]
Twitter Moments Makes It To the UK
Twitter Moments – my favorite new Twitter feature – has finally rolled out in the UK! Here in the UK, we’re proud to be the first European country to roll out the service, and we pulled together a talented curation team whose sole aim is to bring you the very best of Twitter across the […]
Facebook Brings Messages & Events To The Page Plugin
Integrating social media widgets into your website is a sure-fire way to help boost engagement from your audience, and Facebook is well aware of it. So aware that they have decided to rework the Page Plugin to allow your visitors and customers to message you’re Facebook page directly from the widget. Facebook messages provide public […]
Google Removed Reviews From Google+ Pages & There’s No Reason To Panic
Last week Google launched a brand-spankin new design for Google+, and all everyone seems to actually care about is the fact that business reviews have been removed. Reviews will no longer be shown on Google+ Pages in the new Google+ design. Reviews are still accessible on Google Search and Maps which have always been the […]
Facebook Makes It Easier For Non-Profits To Raise Funds
Facebook has just rolled out a brand new tool designed to allow not-for-profits to raise funds for a campaign without pushing users off to their own landing pages or donation forms. The new tool, called Fundraisers, adds a dedicated page where a non-profit can share their campaign mission statement, rally support, and collect donations. People […]
Twitter Rolls Out Hearts; Changes Favorites to Likes
As of right now you no longer favorite tweets on Twitter, you like them. Twitter has rolled out a new heart shaped icon which replaces the old favorites star, and as of now favorites will be called likes. You might like a lot of things, but not everything can be your favorite. The new hearts […]
Twitter Advertises Moments During 2015 World Series
When was the last time you saw a Twitter commercial on TV? Go ahead. I’ll wait. . . . . . If you answered never – you were close. Back in 2012 Twitter ran a TV advert during a Nascar race. If you missed that – you’ve never seen a Twitter ad. Until the 2015 World […]
Twitter Just Launched 24-Hour Anonymous Polls
Twitter is focused on changing right now, that’s becoming pretty clear with all the new changes happening. Twitter Moments was a pretty major change – so much that it got it’s own center button within the mobile Twitter app. Well a few hours ago Twitter announced another pretty exciting new feature that’s rolling out – […]
Twitter Lays Off 8% Of Their Workforce
Jack Dorsey was recently named the new CEO for Twitter, and just a few days later Twitter announced plans to lay off 336 of their 4,100 employees as part of a new plan to restructure the company – something I touched based on in my video here. The layoffs aren’t going to be cheap – […]
Facebook Begins Testing Integrated Shopping Section
There have been talks about Facebook looking for ways to integrate shopping into your newsfeeds – and as of this week we finally have something tangible to play with as Facebook starts live-testing a way for businesses to sell their products right within the Facebook app! On Facebook we’ve seen that people are coming to our […]
Facebook Begins Testing Reactions – The Extension To The Like Button
Remember when you started hearing all this hype about Facebook making an unlike button? Well this week Facebook started testing out what they actually meant when they mentioned an alternative action to the Like button: Reactions. A Reaction does alot more than just a like – it lets Facebook start to learn what you really like, and […]
Twitter Starts Curating Itself Via The Launch of Twitter Moments
Earlier this week Twitter announced the launch of Moments – something that I think is a tremendous sign towards where Twitter is heading – and I love it! See Twitter Moments is basically the answer to any Twitter user who has ever sat back and thought to themselves that things were just way too fast paced. Twitter […]
The Twitter Button Is Changing For The First Time Since 2011
The Twitter button we’ve come to use and love has been essentially the same since 2011 and can currently be found on thousands of websites all around the interwebs – and now it’s time for a major change. First off is the visual updates which change the tweet and follow buttons from the old gradient effect […]
Instagram Is Up To 400 Million Active Monthly Users
Just recently I uploaded a video specifically talking about the many benefits to Instagram and why business owners should be out there creating pages for their businesses and staying active on the Instagram community. In that video a few numbers got thrown around, such as “68% of Instagram users interact with brands while on Instagram“. Well […]